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Make-up
Korean make-up is all about a fresh, natural-looking complexion. Cushions, lightweight foundations and skin-caring formulas let your skin show through instead of covering it up.
Good to know: Make-up
What makes Korean make-up special
Thin layers and a light glow are typical. A cushion is a foundation soaked into a sponge inside a compact: you dab it on with the puff and build up the coverage as needed. Many complexion products contain skin-caring ingredients, and some also offer sun protection. They still don't replace your sunscreen, though, because for full protection you'd need to apply more product than you would for a natural-looking complexion.
The right prep
Make-up lasts better on well-cared-for skin. In the morning, apply a lightweight moisturiser and your sunscreen and let both sink in for a moment. In the evening, an oil or balm from the cleansing category removes make-up and sunscreen in a single step.
We explain how cushion, foundation and BB cream differ in the Product Knowledgesection. You'll find the latest looks from Seoul under K-Beauty Culture & Trends.